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Digital Design BA (Hons)

Digital Design BA (Hons) is a new programme which focuses on producing graduates who will be the creative problem-solvers and design leaders of the digital future. 

Overview

Reasons to study Digital Design BA (Hons) at DMU:

  • Career opportunities 
    with companies such as IBM, Kinner Dufort and Jaguar Land Rover
  • Develop innovative products, services and experiences 
    for a wide variety of areas including integrated product and technology systems, mass-customisation, mobile apps and interface design
  • International opportunities 
    with the option of a year’s professional work experience or study as part of your course through #DMUglobal.
  • Study in a professionally active department 
    where staff are involved in commercial projects with companies such as Berghaus, Google USA, BAA and Adidas
  • Develop specialist skills in a practice based environment
    in areas of study such as product design, branding, user-experience design, interface design, digital technology and the importance of socially-conscious products
  • The new Vijay Patel building 
    has been designed to provide the space and facilities where ideas can develop and flourish for all of our art and design courses - find out more

Digital Design focuses on producing graduates who will be the creative problem-solvers and design leaders of a digital future. The programme encompasses four key areas of learning; product design, user experience design, interface design and digital technology. There is an emphasis on debate, design thinking and creative leadership – equipping graduates to enter the new digital age of design and rise to positions of influence. 

Digital is based in the Design Products Subject Area of programmes (voted joint 3rd best UK Product Design ‘School’ by the British Industrial Design Association [BIDA] survey in 2016) which has a long-standing reputation for producing highly employable graduates, who are distinguished from their peers by the innovative nature of their projects, their use of design research and emerging digital technologies to improve the design process and design outcomes.

IchoseDMU:

Join one of the UK’s most popular universities
find out why our students are proud to say #IchoseDMU

Scholarships:

Vice-Chancellor's Sports Scholarship
Apply for the Vice-Chancellor's Sports Scholarship, worth up to £6,000.

#DMUglobal High Flyers Award
Our dedicated #DMUglobal High Flyers Award offers ambitious students a discount of up to £1,000 towards a #DMUglobal opportunity (terms and conditions apply).

More courses like this:

Design Products MDes (Hons)
Product Design BA (Hons)
Product and Furniture Design BA (Hons)

  • UK/EU
  • International

Key facts for UK/EU students

Institution code: D26

UCAS course code: W280

Duration: Three years full-time, six years part-time.

Fees and funding: For 2017/18 tuition full-time fees will be £9,250 (subject to Parliamentary approval).

Find out more about course tuition fees and available funding.

Students of this course qualify for financial support as part of The DMU Difference. We will provide awards of £150, £200 and £300, for students in years one, two and three respectively, towards materials and specialist printing*.

*Awards are available to students undertaking full-time study and pro-rata for part-time students.  Students on placement and therefore not incurring such costs are not eligible for financial assistance.

Important information on The DMU Difference.

Additional costs: Here at DMU we provide excellent learning resources, including the Kimberlin Library and specialist workshops and studios. However, you should be aware that sometimes you may incur additional costs for this programme.

Contact us: For more information complete our online enquiry form or call us on +44 (0)116 2 50 60 70.

Key facts for international students

Duration: Three years full-time

Fees and funding 2017/18: £12,250

Find out more about course fees and available funding.

Students of this course qualify for financial support as part of The DMU Difference. We will provide awards of £150, £200 and £300, for students in years one, two and three respectively, towards materials and specialist printing*.

*Awards are available to students undertaking full-time study and pro-rata for part-time students.  Students on placement and therefore not incurring such costs are not eligible for financial assistance.

Important information on The DMU Difference.

Additional costs: Here at DMU we provide excellent learning resources, including the Kimberlin Library and specialist workshops and studios. However, you should be aware that sometimes you may incur additional costs for this programme.

Contact us: For more information complete our online enquiry form or call us on +44 (0)116 2 50 60 70.

International students can apply to study at DMU directly using our online applications portal or direct application form.

Entry criteria

Typical entry requirements 

A good portfolio and normally:

  • Art and Design Foundation (Merit or Distinction only) or
  • 112 points from at least 2 A ‘levels and including grade C in Art and Design OR other non-Art and Design subjects such as Psychology, Physics, Sociology, Business Studies or
  • BTEC Extended Diploma DMM in an Art and Design related subject or
  • International Baccalaureate: 26+ Points including Art and Design

GCSEs - Five GCSEs grades A* - C including English Language or Literature and Maths at grade C or above.

Access - Pass QAA Accredited AHE Diploma with at least 15 credits in Art and Design at grade Merit and GCSE English (Language or Literature) and Maths at grade C.

We also accept the BTEC First Diploma plus two GCSEs including English and Maths at grade C or above.

International students

If English is not your first language an IELTS score of 6.0 or equivalent when you start the course is essential. English Language tuition, delivered by our British Council accredited Centre for English Language Learning, is available both before and throughout the course if you need it.

Interview and Portfolio

UK applicants with relevant qualifications will be invited to bring their portfolio of work to an open day and interview. Overseas applicants will be invited to send samples of their work. Please see our Digital Design BA (Hons) portfolio advice for full details.

UCAS Tariff changes

Students applying for courses starting in September 2017 will be made offers based on a new UCAS Tariff. Find out more.

Structure and assessment

 

Course modules

Teaching and assessments

 

 

First year

  • CAD for Designers
  • CAD for Digital Designers
  • The Principles of 3D Design
  • Communication and Digital Interaction
  • User Experience Design 
  • Design Cultures

Second year

  • CAD for Product Definition
  • CAD for Digital Designers 2
  • Innovation and Technology Integration
  • Designing in the Digital World
  • Storytelling for Designers
  • User-Centred Design
  • Design Cultures 

Third year

  • Advanced CAD for Designers
  • Graphical and Digital Communications
  • RSA Design competition
  • Digital Futures
  • Major Design Project

Overview

You will study product design, user experience design, 2D and 3D CAD, communication and digital interaction, service design and critical thinking.

You will be taught by academic staff and visiting lecturers who all have extensive design industry experience from a range of backgrounds and disciplines. The curriculum is underpinned by staff involvement in consultancy activities and by their commercial and theoretical research activities. Previous visiting lecturers include Steve Mosley (Mosley&), Ryan Helps (Empathic), and designers and model makers from Redline Studios.

Contact hours
Modules are taught through lectures, seminars, tutorials, demonstrations and workshops. Written feedback and assessment is provided in response to project work, which includes group projects and presentations. You will typically have 19 hours of timetabled taught sessions and undertake 25 hours of independent study each week.

 

Facilities and features

Art and design facilities

You will enjoy working in shared, multidisciplinary design studios within our brand new Art and Design building and have access to a base room and dedicated CAD facility equipped with interactive drawing screens as well as access to extensive workshops, including plastics, wood, metal machining, fabrication, soft model-making, spray painting and rapid prototyping facilities with 3D printers, CNC milling, laser and waterjet cutting, vacuum casting and rapid metal casting.

Library

We have 1,500 study places and 650 computer workstations across four sites on campus. These give access to more than half a million publications, an extensive range of DVDs, e-resources and thousands of electronic journals. 

The main Kimberlin Library is open 24 hours a day, 365 days of the year (other than in exceptional circumstances).

Award-winning staff are on hand to help and there is a café for study breaks. We offer a range of workshops, drop-in and one-to-one sessions, and our Just Ask service provides email and telephone support.

 

Learning zones

Our comfortable and well-equipped study areas provide a range of environments to suit your needs.

Originally set up in our main Kimberlin Library, the learning zones proved so popular that more were created in the Eric Wood Building and Greenhouse. These flexible spaces are ideal whether you are working as a group, practising a presentation or working quietly on your own.

They feature workstations with power supplies for laptops, plus bookable syndicate rooms with interactive whiteboards and DVD players. Eduroam wi-fi is available across all campus locations.

 

Opportunities and careers

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Placements

Students are encouraged and supported  to undertake a year-long or summer work placement between your second and third year at companies such as (previously in Design Products) Cambridge Consultants, HJC Design, Marshall Specialist Vehicles, BMW, and the Alloy. Staff will provide support when you are applying for work placements and will recommend you for specific interviews and opportunities once the formal preparatory criteria have been met.

There are also opportunities to take part in live design projects, which have recently included Seymourpowell and Made in Mind. Competition briefs fulfilled include the D&AD and RSA Student Design Competitions.

Industry visits are a key part of the curriculum and supplementary activity and the School of Design also regularly organises European study trips for all years during the spring break.

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#DMUglobal

This is our innovative international experience programme which aims to enrich your studies and expand your cultural horizons – helping you to become a global graduate, equipped to meet the needs of employers across the world. Through #DMUglobal, we offer a wide range of opportunities including on-campus and UK activities, overseas study, internships, faculty-led field trips and volunteering, as well as Erasmus+ and international exchanges.

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Graduate careers

Graduates from the School of Design are working for a wide range of companies around the world including Jaguar Land Rover, Cambridge Consultants, Smart Design New York, Magmatic, and Hummel.

DMU Open days

Our next Open Day takes place on
Saturday 14 October 2017
book your place today.

Register now

Order a prospectus

Our prospectus will give you a clearer idea of what it's like to live and study at DMU and a snapshot of the courses we offer.

Order now

How to apply

We welcome applications from UK and international students with a wide range of qualifications and experience.

Find out more

More about your DMU

Festival of Creativity
Vijay Patel Building
#IChoseDMU
Accommodation
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Art and Design Degree Show

Our Art and Design Degree Show celebrates the talent and innovative work of our final year art and design students.

New Art and Design facilities in the Vijay Patel building

Vijay Patel Building

The new Vijay Patel building has been designed to provide the space and facilities where ideas can develop and flourish for all of our art and design courses.

i-chose-dmu-img-01

#IChoseDMU

Find out why our students are proud to say #IchoseDMU. Find out more.

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Accommodation

We offer a range of high-standard accommodation for our students, with nine halls of residence – and around 2,300 rooms – all of which are within easy walking distance of the campus. There is a choice of mixed or same-gender flats, shared kitchen and laundry facilities, furnished bedrooms (some with en suite facilities) and internet access. Find out more.

 
Fees and funding
Fees and funding

Find out what financial help you can access during your studies at DMU.

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Come to an Open Day

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